
Applied Analytic Research
Our Projects
Publications, research, and consulting across science, technology, and human development.

Consulting
Science & Technology
Research Projects
- ■High temperature coatings and films
- ■Target marketing on semantic websites
- ■Flexible heat shields
- ■Rheology of colloidal systems
- ■Fracture mechanics of polymer blends and composites
- ■Novel processes for shaping advanced materials
- ■Modified atmospheric food packaging
- ■Electronics labels and tapes
Client Network
BASF, Basell, Boeing, Boeing Satellite, Clorox, Delphi, Dow Chemical, DuPont, Honeywell, International Paper, Medtronic, NASA, Schreiner, Tyco Electronics

Consulting
Human Resources
With experience across banking, education, industrial, chemical, and IT sectors, we support the following organizational areas:
- ■Human resources
- ■Training and development
- ■Change management
- ■Team building
- ■Design and development of programs
- ■Counseling and education
Publications
Books & Publications

The Rogue Brain
Understanding the Unruly Mind Behind Our Bad Habits, Anxieties, Diseases and Blind Spots
Humans are the only organisms on this planet that knowingly do what is bad for them. Most of us have no idea why we struggle with giving up bad habits and why we walk a fine line between depression and addiction, anxiety and recklessness, fatigue and burnout. As this book explains, our uniquely hard-to-balance metabolism is the root of most psychological and physical disorders - yet most of us know more about our phones than our own brain and body.

The Right Way to Eat
A Handbook About Wholesome Food
Humans are the only species that regularly eat what is bad for them. Wild animals do not suffer from the chronic diseases and cancers caused by processed food - even wild bears live healthy lives without diabetes medication. Good food is essential for nourishing our guts, our "second brain," yet much of what we eat today ravages our digestive tract because food has become a commodity designed to maximize corporate profits, not metabolic health.

Masks, Crutches, and Daggers
The Science of our Self-delusional, Addictive Homo economicus Brain
Why do we walk such a fine line between depression and addiction, paranoia and recklessness, fatigue and burnout? Why are humans so prone to self-delusion and self-deception? Why do we have so many conflicting stories and versions of the truth? Why is it such a challenge to give up bad habits?
Reviews
“Independence of thought tuned with critical reason and a beating human heart produces the ideas and opinions that change the world for the better. Ray uses his book to introduce us to the world as he sees it filtered through his years of experience, research and accomplishments. I applaud your effort, honesty and unique and valuable insights. Carpe diem!”
“A recent trend in the sustainability literature is assessing the human mind, in particular its shortcomings for dealing with big-picture, long-term challenges. Masks, Crutches, and Daggers takes such assessment to new depths; an impressive display of insightful, transdisciplinary investigation.”